Founded in 2018 by Williamson, WV locals, Dr.Dino Beckett and Jody Gooslin, and partner Randall Ussery of L37, AMCO is a country lifestyle and destination travel brand that strongly focuses on the mission to help create new jobs in the heart of coal country. They have partnered with music industry veterans, Lexia Chamryk-Thomas as “CEO” and Cameron Catron as “Head of Artist and Brand Partnerships" to build a country lifestyle experience like none other and to bring the Nashville music scene and top nationwide artists to the region, and export a lot of good old fashioned fun to the world.